Susan Petersen

Founder & CEO Freshly Picked

Freshly Picked was started by Susan Petersen sewing late nights at her kitchen table in 2009. She discovered a lack of cute baby shoes that wouldn’t fall off her little one’s feet. With that in mind, Freshly Picked was born. Her first pair of leather moccasins were created from yard sale scraps to fit her baby boy’s chubby feet. With over a million pairs sold, Susan and her team haven’t lost sight of what matters: they are proud to empower moms with beautiful and functional products.

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